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Scare Tactics In Branding and Marketing
Human beings have base fears such as the need for protection, for reassurance, for...
We Get by With a Little Help From Our Branding Friends
Every business owner faces a series of challenges. We wear many hats and make a lot of...
How Writing Helps Me Talk About What I Do
I attend a fair amount of networking events every month. As an entrepreneur providing...
To-Do, To-Don’t, To-Done!
Sometimes it feels like there’s a lot on my plate. I run my own business, sit on two boards, serve as leadership for my referral networking group, and I teach. Most importantly, I’m a husband and father. I have a lot of stuff that needs to get done every day. But I’m never overwhelmed enough to say, “my plate is overfull.”
Goalsetting With A Vivid Vision Document
Most business owners have an idea of what they want their company to look like. However, their employees can’t necessarily see that same vision for what the future can be. If you are struggling with writing a clear mission statement and vision statement, then you should try to write a Vivid Vision first.