YOUR LOGO IS NOT YOUR BRAND

YOUR BRAND IS WHAT THEY SAY ABOUT YOU WHEN YOU’RE NOT IN THE ROOM.

The Quality Of Your Brand Reflects The Quality Of Your Business.

YOUR BRAND = YOUR REPUTATION

We help consultants, entrepreneurs, and organizations develop and maintain a consistent way to look, communicate and act. 

If any these statements are true, we can help.

You’re losing new business.

We’ll help you figure out why, with insights and creativity that will boost your reputation and business.

Your brand is stale.

We’ll help you freshen things up with strategic positioning and identity that sets you up for success.

You need ideas. Big ideas.

Our IdeaStorming sessions will get you the kind of big ideas you need to achieve your goals.

Why You Need To Conduct A Design Audit

Why You Need To Conduct A Design Audit

  Effective branding relies on the consistency of all the touchpoints your audience has with your company. Design heavily influences the customer experience and ensures that your customers (and potential customers) receive the same message at any given touchpoint....

Choosing The Right Logo For Your Business

Choosing The Right Logo For Your Business

A logo is a powerful visual representation of your company. It forms an impression that should be memorable, unique and positive. An effective logo is the start of a successful corporate identity. Your company can be as up to date in its services and products as you...

Not the same: Brand Positioning and Brand Purpose

Not the same: Brand Positioning and Brand Purpose

There was a period between about 2016-2017 where many brands seemed to combine purpose and positioning. During these two years, it appeared society had an awakening that manifested in multiple, intersectional ways: A significant refugee crisis was happening in Europe;...

How Much Does Branding Cost?

How Much Does Branding Cost?

If your messaging is generic and your business strategy is weak, a great logo alone is not going to help you much in the long run.

Free Brand Checkup Worksheet

Starting a company? A brand checkup can help you start thinking now about key fundamental areas that strong brands are built on. It only takes 15 minutes.