THE BRENITS CREATIVE BLOG

Insights on branding, marketing, and design.

We aim to provide helpful content to our clients and other businesses about brand marketing, design, and more.

How I Killed (and Fixed) My Email Campaigns

It took just ten minutes to update my DNS settings, and almost two weeks to fix the problem I created. This article is a cautionary tale of letting better get in the way of good enough.

Don’t Stop Marketing

Rather than stopping all of your marketing, consider instead changing your strategy. Instead of selling, inform. Instead of daily email blasts, send emails weekly (or monthly). Instead of doing the same thing you’ve always done, pivot to something different. Here are some specific ideas for this difficult time.

We’re all working from home now.

Since so many people are working from now, and Brenits Creative is a 100% remote-work team, I wanted to share the four things that I have been doing consistently for 20 years.

6 Ways To Spot Cheap Logo Design

6 Ways To Spot Cheap Logo Design

There’s only one thing worse than a cheap logo, and that’s a cheap looking logo. Even if your average consumer can’t communicate why your logo makes them feel embarrassed, disgusted, or confused, they’re still going to have that reaction anyway.

Redo your website, or rebrand your business?

Redo your website, or rebrand your business?

No business can afford to rest on its laurels. While your company may be keeping up with economic and market changes, is your brand keeping up? Does your website communicate to your target audience how you’re keeping up?
You may be trying to decide if you should rebrand your business, or just update your website. Here are 10 factors to consider helping you make your decision.

Do You Need To Rebrand Your Business?

Do You Need To Rebrand Your Business?

Business owners are more in tune with the principals of branding than ever before, some spending millions of dollars to brand or rebrand, depending on where they’re at in the business lifecycle. A brand represents everything about an organization, from its market position to company culture.

Four Simple Strategies to Keep Your Brand Consistent

Four Simple Strategies to Keep Your Brand Consistent

Business owners are more in tune with the principals of branding than ever before, some spending millions of dollars to brand or rebrand, depending on where they’re at in the business lifecycle. A brand represents everything about an organization, from its market position to company culture.

Why You Need To Conduct A Design Audit

Why You Need To Conduct A Design Audit

We all understand how important brands can be.  There are brands that signify all over the world.  Nike.  Harley Davidson.  Starbucks.  These are companies that are more than just the products they sell.  They’re lifestyles.  They’re statements, both about the company...