The Brenits Creative Blog

Insights on branding, marketing, and creative strategy.

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10 Logo Design Tips for Clients

10 Logo Design Tips for Clients

A strong logo creates a vital first impression, reflecting your company’s values and building trust. A poor logo can turn customers towards competitors. Ensure your logo embodies these ten crucial elements, whether evaluating an existing one or designing for a new business.

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How To Wipe Out $20B Of Brand Equity

How To Wipe Out $20B Of Brand Equity

People build emotional ties to the brands they love and use every day. When you change a brand’s visual identity, you change its face. If you change it too much, loyal users will feel as if they are looking at a stranger.

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