Insights & Updates

Build a Better Brand, and Business, That Works for You.

Insights & Updates

Insights to Help You Build a Better Brand, and Business, That Works for You.

This is where I share what I’m thinking, seeing, and learning as I work with founders, solopreneurs, and small teams—across brand strategy, marketing, focus, and building a business that actually works. You’ll find long-form insights alongside timely notes and announcements, all designed to help you make clearer decisions, reduce unnecessary complexity, and move forward with confidence.

Creative Start-up, Part 12: Failure is an Option

In-House Business Startup Journal Part 12 No, the title is not a mistake. Sometimes, you have to let things fail. I have started and lead 3 creative businesses in my career; 2 in-house, and 1 agency.  I have also be part of a few business re-organizations in both...

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Creative Start-up, Part 11: Recognition & Reward

In-House Business Startup Journal Part 11 For many in-house employees, year-end reviews are typically followed by an announcement of merit increases (AKA raises) and incentive payouts (bonuses).  As managers we often wrestle with the balance of following the corporate...

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Creative Start-up, Part 10: Goal Setting

In-House Business Startup Journal Part 10 How many of us set new years resolutions around December 31st only to forget them by January 3rd? Last month I journaled about performance reviews and measuring your work for the past year. The only way to do this is to set...

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Creative Start-up, Part 9: Performance Reviews

In-House Business Startup Journal Part 9 Well, it’s that time of year again for many corporate creatives… the year-end performance review cycle has begun again. Unlike many of my colleagues on the outside, I need to follow a prescribed process whereby I self-evaluate...

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Creative Start-up, Part 8: Admitting Mistakes

In-House Business Startup Journal Part 8 “Steve jobs would never have done that” I thought to myself, as I read the open apology by Tim Cook regarding the new Maps app in iOS6. As I said those words I realized that I don’t actually think that Tim Cook was wrong to do...

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Creative Start-up, Part 5: Planning the Rollout

In-House Business Startup Journal Part 5 After a couple months of planning, the time has come to institute the plans that I have been developing since the day I started. I’ve built some key relationships, assessed a few situations, identified needs, designed...

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Creative Start-up, Part 4: Assessment and Planning

In-House Business Startup Journal Part 4 The first task I undertake when starting a new creative services leadership job is to assess the situation. After about a month I typically have a good understanding of what’s going on, and can start putting together my big...

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Creative Start-up, Part 1: The New Guy In Town

In-House Business Startup Journal Part 1: I’ve had the privilege of starting a new job 11 times in my career if you include the part-time after-hours teaching gigs. As such I have seen a pretty wide gamut of orientation and on-boarding programs. Some have been great,...

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Monthly(ish) Insights

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