I’m excited to share that I was interviewed once again by Voyage Phoenix, and I’m honored to be featured among other local entrepreneurs and creatives who are making an impact in their communities and industries.
In this new interview, we discussed:
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My journey from designer to brand strategist and advisor
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How I transitioned from hands-on creative work to leading in-house creative teams at Gap, the NFL, KPMG, and Arizona Public Service.
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The challenges of shifting from corporate life to running my own consultancy.
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Why brand strategy matters more than ever, and how I help clients understand that branding is far more than visuals, it’s about clarity, alignment, and communicating what truly sets them apart.
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The blend of creativity and analytical thinking that defines my approach and often surprises people who only know me as a designer.
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My passion for teaching and mentoring, and how I’ve worked to bridge the gap between classroom theory and real-world branding and business.
Voyage Phoenix is committed to spotlighting the stories behind the people who power our local business, creative, and entrepreneurial communities. I’m grateful for the opportunity to share more about my path, the lessons I’ve learned, and why strategic branding can be such a powerful force for small businesses and solopreneurs.
Thank you, Voyage Phoenix, for inviting me back to share my story. I hope it inspires others who are navigating similar transitions—whether they’re building a creative career, starting a business, or redefining their next chapter.
Click the link to read my full interview:



