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Rename Images for SEO
Naming images correctly also makes it much easier to find specific images when searching within the WordPress library. For good SEO images should be named in the following way: Rename all images names using the guide below Do not use images with random (camera-generated) naming Do not use commas, capitals or apostrophes Replace spaces with hyphens IMG_353.jpg NO image name.jpg NO IMAGE-NAME.jpg NO image’s-name.jpg NO image-name.jpg YES For a collection of images, use numbering. image-name-01.jpg, image-name-02.jpg, image-name-03.jpg

Naming images correctly also makes it much easier to find specific images when searching within the WordPress library. For good SEO images should be named in the following way:

  • Rename all images names using the guide below
  • Do not use images with random (camera-generated) naming
  • Do not use commas, capitals or apostrophes
  • Replace spaces with hyphens
IMG_353.jpg NO
image name.jpg NO
IMAGE-NAME.jpg NO
image’s-name.jpg NO
image-name.jpg YES

For a collection of images, use numbering.

image-name-01.jpg, image-name-02.jpg, image-name-03.jpg

I’m Andy Brenits. I’m a business and brand strategy advisor who helps solopreneurs and founder-led teams gain clarity around who they are, what they stand for, and where they’re headed. With experience advising leaders, teaching branding, and working inside complex organizations, I bring a blend of business, creativity, and strategic judgment to everything I write about. These insights are for people building thoughtful brands and sustainable businesses, one clear decision at a time.

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