When business feels quiet, it’s tempting to pull back. But staying visible — even in slow seasons — builds trust, brand equity, and future opportunities.
Feed the Right Wolf: Staying Visible When Business Feels Quiet
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Mindset & Motivation
Confidence, clarity, courage—fuel your drive with insights that help you lead yourself first.
Seeing the Bigger Picture: Why Opportunity Drives Long-Term Success
Not every business deal is about immediate profit—some opportunities create long-term value that leads to greater success. Taking on strategically valuable projects, even at a lower rate, can refine services, build strong relationships, and open new doors. Knowing when to pursue an opportunity and when to say no helps balance profitability with sustainable business growth.
Stop Overthinking It: How to Make Decisions Faster and Move Your Business Forward
Stop letting overthinking, analysis paralysis, FOBO, hold your business back. You can make faster, more confident choices that drive progress…if you let yourself.
Recharge Your Entrepreneurial Spirit: The Importance of Downtime for Solopreneurs
Downtime for solopreneurs and small business owners is essential for boosting productivity, creativity, and work-life balance. Learn why taking breaks, whether through vacations or sabbaticals, is key to preventing burnout and ensuring long-term business success.
The Power of Monthly Resolutions: How to Achieve Your Goals in Smaller Steps
Setting monthly resolutions can be a powerful tool to help you stay motivated, focused, and on track to accomplish your annual goals.
Make a “start, stop, continue” list
A “start, stop, continue” list is a helpful tool for reflection and growth. For a business, it can be used to identify projects, initiatives, and activities that are worth starting, stopping, or continuing to achieve specific business goals.
I Went from In-House to Consultant—Here’s What Helped Me Succeed
By the end of 2015, after nearly eight years as an in-house creative director—and over two decades in the field—I found myself self-employed for the second time in my career. Now, as I enter my fourth year as a brand and creative strategy consultant, I recognize how the lessons I learned in-house have directly contributed to my success as a business owner. Looking back, I can also see that my consulting mindset and teaching instincts played a crucial role in leading in-house creative teams effectively.
3 Career Paths: Agency, Freelance or In-House?
As a design professional with almost 25 years of experience, I have worked in various roles, including as a freelancer, in-house creative services leader, creative director, and educator. There are three career paths available to creative – agency, freelance, and in-house – and choosing which one is right for you depends on four factors: stability, money, advancement, and passion.