The Brenits Creative Blog

A good logo is a significant contributor to making that crucial first impression on a customer. Logos convey your company’s values, tell a story, and even help people trust your brand. Your company is at an immediate disadvantage if your logo does not convey the right message to a prospective customer. It could even mean the difference between selecting the competition over you.

Here are ten key elements that are essential to every good logo, regardless of industry or application. When reviewing your current logo or getting started with a new business, make sure your logo has these ten elements:

Hit the ground running in the new year with a marketing action plan. If you want to succeed in 2024, you need to start thinking about it months ahead. These 9 action items will set you up for success.

People build emotional ties to the brands they love and use every day. When you change a brand’s visual identity, you change its face. If you change it too much, loyal users will feel as if they are looking at a stranger.